Greater Wausau Christian Services - New Site
Each organization has a set of goals they're trying to accomplish.
In this project we:
1. Created a more modern site
2. Identified clear CTAs (donations & volunteer opportunities)
3. Added a blog for engagement purposes
4. Highlighted stories & testimonials
5. Added functionality for online donations
6. Streamlined process for posting monthly and social updates
7. Optimized for both desktop & mobile
New Product - Market Research
In the consulting industry, each situation is unique and requires a specific set of solutions. For this project, I helped my client narrow in on specific market opportunities. Through market analysis, and competitive reviews we were able to help the team refine their strategy moving forward.
NoGranite - Redesign and transfer to new platform
In this start-up functionality, ease-of-use, and design based on lead conversion were priorities.
1. Transfer site to new platform
2. Identified clear CTAs and lead flow leveraging Hubspot
3. Added lead-gen landing pages for various audiences.
4. Highlighted lawyer expertise
5. Implemented SEO strategy
6. Streamlined process for editing site
7. Optimized for both desktop & mobile
Strategy Research
In-depth strategy work completed for multiple Fortune 500-1000 companies, in partnership with a national Agency who needed a fresh take on market conditions, new opportunities, and advanced buyer personas to help support revenue growth plans. Strategy research led to new market plans and promotional strategy opportunities.